Active Projects
UK AI Compass
A nationally representative study of UK public attitudes toward AI, mapping six distinct audience segments and testing policy messages on regulation, copyright, data sovereignty, and child safety.
Californian AI Compass
A study of Californian public opinion on AI, identifying five key mindsets to help legislators, campaigners, and advocates understand what motivates action and how to build trust.
California's AI Future
A collaborative policy briefing on AI governance for California's next generation of leaders, developed with TechEquity Collaborative, AI Now Institute, and Economic Security California.
Narrative Frames
The methodology for mapping, diagnosing, and shifting the narratives that drive public debate. It decodes the metaphors and reasoning structures that quietly decide which arguments land and which bounce.
International AI Narratives Research
A 300,000-word study of how the EU, UK, and US are talking about AI, applying the Narrative Frames methodology to political leaders, the civil service, industry, advocates, academics, and the public, and revealing why advocates’ framing choices are accidentally driving the public into industry’s worldview.
Archived Projects
Disinformation Response
A playbook for progressive parties on identifying and responding to coordinated inauthentic behaviour and narrative warfare, tested during the 2020 US election and 2022 Australian Federal campaigns.
Electoral Integrity Review
How Australian advocacy organisations used microtargeting in the 2019 Federal Election, based on interviews with 30 NGO leaders, with recommendations to improve ad transparency, financial disclosure, and election-period safeguards.
Truth in Electoral Law Brief
Most Australians say they want truth in political advertising laws. This brief explores why crafting them is far harder than it sounds: legally, constitutionally, and philosophically.